price war

noun

: commercial competition characterized by the repeated cutting of prices below those of competitors

Examples of price war in a Sentence

The airlines are engaged in another price war.

Recent Examples on the Web

International sales more than doubled in 2025 to just over 1 million vehicles as BYD pushed into Europe, Southeast Asia, and Latin America, where higher pricing helps offset fierce domestic competition and ongoing price wars in China’s EV market. —Beatrice Nolan, Fortune, 15 June 2026

Meanwhile, as the Wall Street Journal reports, executives at OpenAI are pondering whether to kick off a price war with the company’s biggest competitor, Anthropic. —Victor Tangermann, Futurism, 11 June 2026

Selling more cars overseas may also generate better profitability for Chinese carmakers, as an intense price war in China last year has eroded the profitability of many automakers. —ABC News, 10 June 2026

Smaller chains can’t compete well in the price wars. —Itzel Luna, Los Angeles Times, 30 May 2026

Word History

First Known Use

1895, in the meaning defined above

Rhymes for price war

• albacore
• alongshore
• antiwar
• anymore
• carnivore
• commodore
• dinosaur
• evermore
• furthermore
• guarantor
• herbivore
• heretofore